Trade Promotion Pitfalls (and How to Avoid Them)

In the competitive retail landscape, trade promotions play a crucial role in driving sales and increasing market share for brands. These promotions, which often include discounts, special offers, and incentives for retailers, are designed to attract consumer attention and encourage purchases.

Retail Execution: The Way to the Perfect Store

In an ideal retail world, every store would have perfectly stocked shelves, eye-catching displays, and products that never run out of stock. This utopia of retail execution is known as the “perfect store”

Inventory Management: Strategies for Retail Stock Tracking

The way managers and teams handle their inventory management is crucial for business success.

Real-Time Visibility: Tracking Merchandise Seamlessly

Having real-time visibility into your merchandise tracking paves the way for better merchandise management, operational efficiencies, increased on-shelf availability, improved logistics cycles and accurate forecasting.

Strategic Asset Allocation (SAA) for Better Inventory and Stock Management

In today’s rapidly evolving retail landscape, Strategic Asset Allocation (also referred to as SAA) has emerged as a crucial approach to optimizing resources for better inventory and stock management. This methodology allows businesses to align their assets with their overall strategic goals, ensuring that resources are allocated efficiently to meet consumer demand and market fluctuations. […]

Asset Tracking and Optimization: How to Keep Track of Your Merchandise in the Market

Asset tracking and optimization have emerged as critical components for businesses aiming to maintain efficiency when it comes to merchandise management and competitiveness in today’s fast-paced and highly competitive markets. Across various roles at different levels and departments of an organization, professionals recognize the need for solid systems that can monitor and manage inventory effectively. […]

Ensuring Data Privacy and Security: Best Tools and Tips

For the year 2023, it has been recorded that there are 72% data breaches, above the previous record in 2021. This situation proves one thing, the necessity of data protection.

Innovative Approaches to Market Research Trends

The role of market research is inestimably important, particularly for decision-making in today’s fast-paced and competitive business landscape where market intelligence can make or break a company.

Achieving Retail Success with Field Data Collection

Explore the significance of field data collection, practical applications, and how using modern tools like Shelvz can revolutionize your approach.

Data-Driven vs. Traditional Market Research Approaches: A Comparison

For decades, traditional market research methods have been the backbone of gathering consumer insights. However, the rise of technology and the demanding pace of the modern environment have paved the way for new data-driven methods.